Quick answer - YES!

European formula standards are different than American ones. European Organic ratings are some of the toughest in the world, and all our formulas are guaranteed to be free of:

• Corn syrups and additives
• Soy
• GMOs
• Antibiotics
• Allergens
• In some cases - starch-free options are available

For a deeper comparison visit Why European Formula.

European baby formulas are not available in U.S. grocery stores primarily due to differing regulations and labeling standards between the U.S. and Europe. The FDA requires specific nutritional requirements, mainly on the inclusion of a significant amount of Iron for all infants between ages 0-12 months. While Iron is crucial for development, European standards don't align with the same mentality and offer staged formulas suitable for your baby's growing needs.

Overall, ingredient guidelines for European formulas are higher than those in the US, but despite being safe and highly regarded, they are unavailable locally in North American markets. Many parents, however, still seek out European formulas due to their high-quality ingredients and strict manufacturing standards.

Great Question!

Unlike North American baby formula which comes in one stage for ages 0-12 months, European formula comes in several (often 2 or 3) stages for the same time period.

This is because of different European regulations pertaining to formula and minium iron content levels.

In a nutshell - European formula is more age appropriate as it's designed for the baby's maturing body and digestive system. As the stage goes up, it typically contains:

• More starch (for creaminess and more filling)
• More fats
• More Iron
• More nutrient content

Many parents choose European formula for this very reason - it's often gentler on newborn babies between the ages of 0-3 months.

We buy all of our organic baby formula products directly from the manufacturers or their official wholesale distributors. We have been working with HiPP and Holle for over 20 years, and can guarantee quick fulfillment in the case of a product outage.

All of our products are 100% authentic and originally meant for the European market.

We strive to provide you with organic formula that has an expiry date of at least 6 months out.

Ready to feed formulas typically have 3-6 month expiry dates while powdered formulas can have expiry dates well over 12 months.

We ship exclusively to Canada and the USA, directly from Germany.

Please visit our shipping FAQ for more detailed information.

HiPP formulas contain an exclusive combination of both Probiotics and HiPP Prebiotics, clinically proven to help infants develop and maintain healthy gut microbiota. 

• Probiotics: Lactobacillus fermentum (L.fermentum) are natural lactic acid producing microorganisms. HiPP COMBIOTIK® is the only formula brand that uses this probiotic which has not been genetically modified.
  
• Prebiotics: Galacto-oligosaccharides (GOS) is an organic prebiotic that functions as "food" for probiotics and is derived from natural lactose.